Benefits
- Supports new revenue opportunities - campaigns can be flagged and tracked for interactivity;
- Efficiently handle mass repeat channels - campaigns can be copied across channels and platforms;
- Rack sales team performance versus goals - set and track targets for sales executives, and generate commission figures;
- Make the most of exceptional airtime - apply premium price surchages to high value breaks;
- Maximise potential revenues by optimising available airtime - make the best use of the ad slots available;
- Free up your sales staff to keep selling;
- Integrated with other GMedia applications, such as scheduling, reconciliation, and related software tasks.
