GMedia Portal is an integrated solution for the management and execution of complex air time campaigns with capabilities that can help improve organizational effectiveness. It provides to channel operators and advertisers a comprehensive control over the available inventory to ensure effective break utilisation.

Campaign management and extensive reporting facilities are the main functions of GMedia Portal offering across an enterprise within one integrated platform, instead of relying on separate fragmented systems.

Measurement along the entire sales process ensures rapid analysis of campaign status, sales effectiveness and adherence to the sales plan and budget. Historical data further enhances this facility by providing trending and forecasting capability.

The flexible reporting tool enables ad hoc reports to be created simply via an intuitive graphical interface.
Delivering advantage through GMedia Portal is now critical to success in the competitive media market.